Issue #108

October 11th, 2024

Meet iPupPee, the hottest button on the block! The innovative tech the service dog space desperately needs. iPupPee is the ultimate training device and your dog’s personal alert system. 

Have an emergency, but can’t reach the phone? Your dog will now press the iPupPee and send a push notification to your emergency contact where they will instantly receive a video call. 

iPupPee is the equivalent of a life alert for service dog handlers with the following:

  • Physical Disabilities

  • Mental Disabilities

  • Vision & Hearing Disabilities

  • Severe Allergies

Pair the iPupPee with its app to your phone. It comes with a 24/7 live camera feed and a 2-way speaker that you can use at all times with no additional cost.

We are running a limited-time special of 20% off for The Woof subscribers only with code: THEWOOF20 

Are you in the service dog space and want to incorporate this into your training programs? Email Mark: [email protected] 

This Week

💰 Business Roundup: Walmart bets on pets, Lewis Hamilton invests, Pet City gets acquired, and more…

🌎 In The News: Big news for Crocs fans, B2B pet fair in Bangkok, pets need help post Helene, and more…

🥓 Pet Food: Gluten-free dog food, toppers are all the rage…

💼 Job Board: Looking for talent ➡️ Submit A Job

Quick Hits:

If you missed this week’s newsletter, click HERE 👈

  • Walmart - The retail behemoth will open up five more pet care centers next month.

  • Vegan Formula 1 - Lewis Hamilton just invested in the plant-based pet food startup - Bramble.

  • Petmed recovers - After a rough period, PetMed Express, Inc. is up 28%.

  • Insect startup bugged out - Ynsect filed a safeguard plan after it failed to find enough financing for expansion plans.

  • Syncing up with the pet space - Synchrony has partnered up with CareCredit for a first-of-its-kind payment experience for pet parents.

  • Some European news - Musti Group is set to acquire Pet City for $19.7M (€18 million) later this year.

Its Friday!

PAWS Right There!!! Don’t Forget To Subscribe 👇👇

  • The day has finally come! - Later this month Crocs is set to launch Crocs for dogs. The kicker? 😉 You can buy a matching pair.

  • October 30th - Pet Fair South East Asia in Bangkok, Thailand, will open its doors to 400 exhibitors, 15,000 trade visitors, with a fully B2B concept.

  • Hurricane Helene - These animals still need your help.

  • Gluten-Free? - About 20% of Americans follow a gluten-free diet, but what about our dogs?

  • Toppers hot right now - Dog Standards launches topper program to address pet obesity.

💼 Job Board: Submit A Job Here 👈

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