Weekly Roundup
Friday · 7/31/2026 · Issue #375
Sponsor
The Vet Telehealth Map Is Turning Green. Where Is the Money Moving?
With Rhode Island becoming the latest state to allow veterinarians to establish relationships and prescribe care via video, the virtual care landscape continues to thaw—and strategic buyers are already moving.
We analyzed 788 pet and veterinary M&A transactions to see where the market is heading.
The takeaway? The market has shifted away from standalone apps toward embedded clinical infrastructure and AI-powered data platforms that combine veterinary expertise with proprietary medical data to command premium valuations.
If you're building vet tech or weighing an acquisition offer in this changing market, understanding how buyers value your data and infrastructure is everything.
Have questions about what we're seeing in the market?
Schedule a free consultation with us.
Tuck Advisors is an M&A advisory firm built by entrepreneurs, for entrepreneurs. We help founders navigate complex transactions, protect what they've built, and maximize value before, during, and after a sale.
Quick Hits
🚀 Purina opens applications for its 2027 Unleashed accelerator, offering funding, mentorship, and industry connections. Apply by September 11
💰 Private equity keeps chasing pet brands. Here's who's buying and why the sector stays hot.
📈 ANI VC says the biggest opportunities in pet care are just beginning to emerge.
💸 New study reveals what Americans really spend on pets - and where costs are climbing fastest
🎨 Ogilvy Greece turns food scraps into eye-catching pet shop branding with a clever sustainability twist
🐱 Cats are overtaking dogs in adoptions, and the pet industry is racing to adapt
🐶 Why thousands of families are choosing senior dogs
PetIQ Acquires MYOS Muscle Health Portfolio
The acquisition expands PetIQ's portfolio with clinically studied muscle health products supporting mobility, recovery and healthy aging in pets.
Golden Child Names Connor Stastny CEO
Former Grüns president Connor Stastny takes over as CEO to lead the premium pet wellness brand's next stage of growth.
Align Ventures Closes Oversubscribed $125 Million Fund II
The venture firm will continue backing early-stage startups, including companies across the pet industry.
Dogdrop Expands Into New Jersey
The dog daycare startup signed a lease for its first New Jersey location at Jersey City's Hudson House Collection.
Limpid Acquires Vision AI Startup PetPeoTalk
The acquisition strengthens Limpid's Kinfora AI pet healthcare platform with advanced computer vision capabilities.
Two Massachusetts Pet Hospitals Sell for $21.2 Million
The sale of two veterinary hospitals highlights continued demand for premium veterinary real estate assets.
$1 Billion in U.S. Pet Food Plants Planned
New manufacturing projects worth more than $1 billion signal continued investment in U.S. pet food production capacity.
The Pets Table Launches EasyFresh Shelf-Stable Dog Food
EasyFresh expands the brand's lineup with shelf-stable, human-grade dog food that requires no refrigeration.
AMFEC Deepens Strategic Partnership With Seydelmann
The investment expands advanced food processing capabilities used by pet food manufacturers worldwide.
New Osteoarthritis Breakthrough Helps Dogs Stay Active Longer
A new treatment is giving dogs with osteoarthritis improved mobility, helping them stay active and comfortable for longer.
Purina Docuseries Earns Three Daytime Emmy Nominations
Purina's A Different Breed earned three Daytime Emmy nominations highlighting veterinary professionals and working dogs.
Flat-Faced Dog Breeds Fall Out of Favor in the UK
Animal welfare concerns are driving record numbers of owners to surrender brachycephalic breeds, according to a new report.
Pezzy Pets Turns Invasive Species Into Sustainable Treats
The startup is converting invasive fish species into sustainable pet treats while helping restore aquatic ecosystems.
Why Freeze-Dried Dog Food Is Having a Moment
Consumer demand for minimally processed, nutrient-dense diets continues fueling growth in the freeze-dried pet food category.
Viral Video of Bugs in Purina Dog Food Sparks Concern
A viral video claiming to show bugs and maggots inside Purina ONE kibble has fueled online concern, though the allegations remain unverified.
Florida Veterinarian Sued After Allegedly Operating on Wrong Leg
A lawsuit alleges a South Florida veterinarian operated on the wrong leg of a dog, raising questions about surgical safeguards.
Ancient Greece's Most Famous Dog Still Resonates Today
A look at Argos, Odysseus' loyal dog, and what the ancient story reveals about the enduring human-animal bond.
Loyal
— Chief Operating Officer
Fera Pets
— Director of Marketing
Petfolk
— Veterinarian
Wellness Pet Company
— Ecommerce Marketing Content Specialist
Wellness Pet Company
— Senior Director, Brand Marketing
Embrace Pet Insurance
— Digital Analytics & Measurement Manager
Fi
— Senior Manager, Paid Search & YouTube
The Farmer’s Dog
— Director of Growth
Rover
— Senior Marketing Manager
Rover
— Senior Director of Lifecycle Strategy
Nylabone
— Brand Manager, Marketing Innovation
Pet Sustainability Coalition
— Executive Director / Chief Executive Officer
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